Tag Archive: conferences

12 December 2013 / by Ashley Freeman

How Social Media Can Increase the ROI of Your Conference

Conferences are a big investment. To ensure a return on that investment, maximising audience engagement and the reach of your event are crucial.  They’re the difference between a worthwhile conference, and a flop. Regular and targeted content and social media activity can help to create a buzz around your conference, drive greater engagement and extend […]

10 October 2013 / by Ashley Freeman

Conferences Can Work!

We have all been to a boring conference. We’ll go with the best intentions, but often come away uninspired and un-enthused. We’ve spent years perfecting the art of effective conferencing. We’ve done enough now that we can create conferences that we know will last way beyond the event itself. There are some core principles and components […]